It is time for Africa to tell its own stories. We just love the revolution in African design and fashion and can't get enough of these five African designers who are telling this beautiful continent's story through their garments. Here’s an introductory selection of African designers you should be wearing this season.
“Leave a mark” - this is the hugely applicable catchphrase you'll see when landing on this South African design house's website. Everything they make has the stamp of Africa on it and in it.
The hallmark of Imprint ZA's design is the iconic print and fabric they use to “tell the stories of (their) African ancestors”. They offer ready-to-wear styles for both men and women and also have travel accessories to make part of your journey. We at Destinate Style love the African people print fanny pack. It's the perfect travel companion and will look cool with any outfit.
Image: Abantu Photography in collaboration with @visualsbeforeyou
“Leave a mark” - this is the hugely applicable catchphrase you'll see when landing on this South African design house's website. Everything they make has the stamp of Africa on it and in it.
The hallmark of Imprint ZA's design is the iconic print and fabric they use to “tell the stories of (their) African ancestors”. They offer ready-to-wear styles for both men and women and also have travel accessories to make part of your journey. We at Destinate Style love the African people print fanny pack. It's the perfect travel companion and will look cool with any outfit.
The women at Good Clothing are passionate about design that is as beautiful as it is sustainable. This design house is behind the LOVEZABUYZA campaign that encourages consumers to support local and independent designers and makers. Good Clothing is effortless in modernity and is on-trend with its subtle South African style inspiration.
We are in love with the design of the Good brand, offering easy-to-wear skirts, shirts, camis and jumpsuits for the contemporary woman. Buy the “must-have” Smarty Skirt in the yacht print to greet summer in a fun and floaty fashion.
The women at Good Clothing are passionate about design that is as beautiful as it is sustainable. This design house is behind the LOVEZABUYZA campaign that encourages consumers to support local and independent designers and makers. Good Clothing is effortless in modernity and is on-trend with its subtle South African style inspiration.
We are in love with the design of the Good brand, offering easy-to-wear skirts, shirts, camis and jumpsuits for the contemporary woman. Buy the “must-have” Smarty Skirt in the yacht print to greet summer in a fun and floaty fashion.
The designs of Mangishi Doll are boldly African and easy to wear. Effortlessly marrying the latest runway trends with African prints, this Zambian designer offers the world something truly unique. The designs are inspired by culture and artistic expression. We love the Binta Maxi dress, made from 100% Cotton Chitenge. It's has a flirty adjustable drawstring neckline with bands that can be tied behind the neck or strapped across the back more than one way. Two other favourites are the Kiki Kimobo and the Azariel Palazzo set.
The designs of Mangishi Doll are boldly African and easy to wear. Effortlessly marrying the latest runway trends with African prints, this Zambian designer offers the world something truly unique. The designs are inspired by culture and artistic expression. We love the Binta Maxi dress, made from 100% Cotton Chitenge. It's has a flirty adjustable drawstring neckline with bands that can be tied behind the neck or strapped across the back more than one way. Two other favourites are the Kiki Kimobo and the Azariel Palazzo set.
This Kenyan design house offers traditional African style with a fresh take. The focus is on quality, with most of their garments made from traditional Ankara and Dashiki fabric. For an African styled staple, you can't go wrong with the Karisa Kimono African Print Duster Coat. Dress it down with your jeans or with a tailored skirt, or pair it with trousers for a little more glam.
This Kenyan design house offers traditional African style with a fresh take. The focus is on quality, with most of their garments made from traditional Ankara and Dashiki fabric. For an African styled staple, you can't go wrong with the Karisa Kimono African Print Duster Coat. Dress it down with your jeans or with a tailored skirt, or pair it with trousers for a little more glam.
This Kenyan design house offers traditional African style with a fresh take. The focus is on quality, with most of their garments made from traditional Ankara and Dashiki fabric. For an African styled staple, you can't go wrong with the Karisa Kimono African Print Duster Coat. Dress it down with your jeans or with a tailored skirt, or pair it with trousers for a little more glam.
When it comes to contemporary African style and fashion, Maxhosa has become an African icon. Laduma Ngxokolo has been able to make his brand and name globally recognizable, with knitwear that has the African story weaved into every fiber of its design. Wear these comfy red and black Maxhosa socks with your jeans or suit, alternatively, for a bit of warmth, stand out and tell your story by donning the Khanyisa cardigan, which is knit from 80% Merino Wool and 20% Kid Mohair.
When it comes to contemporary African style and fashion, Maxhosa has become an African icon. Laduma Ngxokolo has been able to make his brand and name globally recognizable, with knitwear that has the African story weaved into every fiber of its design. Wear these comfy red and black Maxhosa socks with your jeans or suit, alternatively, for a bit of warmth, stand out and tell your story by donning the Khanyisa cardigan, which is knit from 80% Merino Wool and 20% Kid Mohair.
